Over half of Gen Z and Millennials have made a purchase via social media in the past three months, highlighting a growing generational divide in how consumers engage with brands.
Category Archives: Survey Releases
Public survey press releases.
Survey Releases
Investing in Sustainable Companies Has Widespread Support Across Generations and Regions
13
May
May
A new survey finds strong and growing interest in sustainable investing, with nearly nine in ten investors engaged and younger generations leading the charge toward values-aligned financial strategies.
13
May
May
Many Americans can’t afford prescribed drugs, and over half find pricing confusing as rising medication costs and lack of transparency are pushing prescription affordability into public crisis territory.
09
May
May
U.S. taxpayers are increasingly relying on tax refunds to manage essentials like housing, food, and debt, with 61% using them as a key part of their 2025 budget.
08
May
May
Most college students feel financially responsible, with strong habits and support from parents, who rank as their top financial advisors, well ahead of online resources or formal classes.
07
May
May
Gen Z workers report high levels of anxiety or depression, with nearly half deterred by stigma. Most employees want more workplace mental health resources and flexible support.
Survey Releases
Majority of Americans Feel Financially Stuck Amid Economic and Government Uncertainty
06
May
May
Economic and political uncertainty is leaving many Americans feeling stuck financially, with more than half unable to get ahead despite feeling confident in their financial decision-making.
Survey Releases
How Millennial Parents and Gen Alpha Kids Are Shaping the Future of Media Consumption
05
May
May
Millennial parents and Gen Alpha kids are reshaping media consumption, favoring shared interests, nostalgic formats, and socially-driven content over traditional algorithms and creator celebrity.
Survey Releases
Young Adults Overwhelmingly Turn to Mom (Not Dad) for Support, Advice, and Everyday Help
03
May
May
Young adults consistently turn to mom, not dad, for advice, comfort, and help, with 81% contacting her frequently and three-quarters relying on her for emotional support.
03
May
May
Americans will be travelling this summer, with 87% planning up to six flights, rising checked bag usage, and a range of packing habits, according to a new travel survey.